Biotech and supermarket giants are spending more than $25 million to defeat ballot initiatives in two western states that would require labeling of foods containing genetically modified organisms.
In Colorado, Dupont and Monsanto food companies are outspending supporters of mandatory labeling by 22-1 ahead of the Nov. 4 vote, according to state campaign finance records.
In Oregon, meanwhile, industry is outspending supporters of the ballot measure by about 2-1.
The heavy industry spending resembles the last-minute infusions of cash for television ads, direct mail, and campaign staff that helped defeat earlier campaigns for mandatory GM labeling in California and Washington state.
“It is like David vs Goliath,” Larry Cooper, director of Colorado’s Right to Know campaign said.
He said the pro-labeling campaign had raised $625,000 by Thursday afternoon. Cooper’s opponents, meanwhile, amassed $14 million after Dupont this week gave an additional $3 million to the campaign, and were advertising heavily on local television.
“Why they put $14 million in Colorado to keep us in the dark really doesn’t make sense to me,” Cooper said. “The bottom line is that we really don’t know what is in our food. We are shopping blindly.”
Monsanto alone has spent $4.7 million to defeat the measure. Other top donors to the campaign to defeat pro-labeling Proposition 105 read like a grocery shopping list. They include: Pepsico, Kraft Foods, General Mills, Hershey Company, Coca-Cola and Kellogg, and Flower Food, according to Colorado state campaign finance records.
The spending is much less lopsided in Oregon where opponents of the state’s Measure 92 labeling initiative have raised $11m while supporters have $6 million.
Monsanto is a major force in both states. “We oppose state-by-state mandatory labeling laws like Measure 92 in Oregon and Proposition 105 in Colorado,” a company spokeswoman said in an email.
“The reason we don’t support them is simple. They don’t provide any safety or nutrition information and these measures will hurt, not help, consumers, taxpayers and businesses.”
Unlike Colorado, labeling advocates in Oregon have attracted some big donors to their side, including $1 million from Dr. Bronners’ magic soaps.
An heir to the Hormel meat-packing fortune, Thomas Hormel, who has no connection to the company and lives in Florida, gave $500,000, according to state campaign finance records.
The company immediately ramped up its own donations, giving a total of $85,000 to defeat the labeling initiative.
Kevin Glenn, a spokesman for Oregon Right to Know, said the pro-labeling side hoped to counter the financial advantage by grassroots organizing. He said the campaign had opened five field offices in the state, and was about to start canvassing door-to-door.
Organizers also had a bit of a head start. In May, voters in two rural counties voted to ban cultivation of GM crops, on the grounds that it put conventional produce at risk of contamination.
Last year, a number of countries postponed wheat imports from Oregon after an outbreak of GM wheat from an experimental research station. Investigators have yet to discover the source of the GM outbreak, which occurred years after the tests were shut down.
Scientists generally agree that foods containing GM ingredients are safe to eat, but the “right to know” has emerged as a hugely emotional issue for some Americans.
Pro-labeling campaigners say the public has a right to know exactly what they are eating. Opponents say labels make no sense if there are no real health concerns, and risks stigmatizing their products.
Vermont earlier this year became the first US state to adopt mandatory labeling of GM foods – although the law does not go into effect until 2016.
Maine and Connecticut have also passed GM labeling laws, but put them on hold.